@Farfetch you're growing revenue but burning out teams. Working 60+ hours. Turnover climbing. That's not growth. That's slow-motion collapse.
I've navigated this. Early career I thought hustle was the answer. Wrong. When I took over a $45M operation. The team was exhausted. We rebuilt the approach. Revenue grew 31%. Hours dropped 23%. Turnover vanished.
Your growth team drives performance. Your HR team manages burnout. Leadership wants results. Every function optimizes for its metric. Nobody optimizes for sustainable humans. That's how growth becomes a race to exhaustion.
The Sustainable Growth Pattern:
1. Build systems not heroics. Success dependent on one person is fragile.
2. Prioritize ruthlessly. Cut 40% of projects. Revenue grew.
3. Automate before hiring. Process problems don't need more people.
4. Clear OKRs and boundaries. When expectations explicit, weekends sacred.
5. Mental fitness as KPI. We track energy. Burnout gets managed.
We're building sustainable engines together. Not unsustainable growth. Organizations that scaled to triple ARR without burning out. You and I growing what lasts.
Team burnout rate? Measured or ignored?
See our sustainability approach at clondikeppc.online.
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