Category Archives: New projects

@Floyd has an interesting commercial question inside furniture. Considered furniture purchases need better long-window attribution and post-purchase category planning. That is not a…

@Parachute sits in a hard part of home goods right now. Retail touchpoints meeting email relevance can look healthy from the outside and…

@The Citizenry has an interesting commercial question inside home decor. Artisan home goods need strong margin discipline when paid media, content, and inventory…

@Ruggable sits in a hard part of home decor right now. Sku expansion meeting attribution decay can look healthy from the outside and…