Category Archives: New projects

The cookieless apocalypse is here.

The cookieless apocalypse is here. And most CMOs are still pretending it's not happening. Just yesterday, a VP of Growth at a $120M…
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You spend $150 to acquire a customer.

You spend $150 to acquire a customer. They receive their order in a plain brown box. No thank you note. No unboxing experience.…
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Your team makes decisions based on "experience."

Your team makes decisions based on "experience." Your data shows something different. They ignore the data. Every time. A CMO at a $140M…
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You bought the AI tools.

You bought the AI tools. You hired the data scientists. Your MarTech stack is bleeding budget. Your actual AI usage? 5% of decisions.…
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