Category Archives: New projects

Gift Peaks Need Repeat Proof

@Milk Bar has a useful commercial question inside bakery and gifting commerce. Gift peaks can drive impressive revenue while repeat customer economics need…
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Retail Velocity Needs Profit Context

@Jeni's Splendid Ice Creams has a useful commercial question inside premium food and omnichannel retail. Retail velocity and direct demand can both look…
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Trial Needs Repeat Timing

@Omsom has a practical growth question inside specialty food. Community and flavor discovery can produce strong trials while needing better repeat order timing.…
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Retail Signals Should Feed DTC

@Fly By Jing has a practical growth question inside specialty food. Cultural food demand can scale through retail and dtc only if first-party…
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