Category Archives: New projects

Launch Spikes Need A Second Act

@Nugget sits in a useful pressure point for children's furniture. Community-led demand can create launch spikes that need disciplined post-purchase revenue planning. That…
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Retail Scale Can Blind DTC

@Once Upon a Farm sits in a useful pressure point for kids nutrition. Retail distribution can grow awareness while weakening visibility into repeat…
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Churn Starts Before Cancellation

@Little Spoon sits in a useful pressure point for baby and kids nutrition. Subscription nutrition growth depends on churn prevention before parents feel…
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Lifecycle Should Follow The Customer

@Lovevery sits in a useful pressure point for child development products. Stage-based customer journeys can outperform generic lifecycle calendars when the data is…
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