Category Archives: New projects

Sweet Bonanza 2500 and the ROAS Illusion

Sweet Bonanza 2500 launches from Pragmatic Play today. It will be the most searched slot title for the next 14 days. Your ROAS…
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Lifetime Value Maximization

@Blue Apron your churn is devastating. You know it. Your investors know it. Your team optimizes acquisition because retention feels harder. It's not…
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Your attribution shows Facebook drove $2M in revenue.

Your attribution shows Facebook drove $2M in revenue. Your finance team shows $300K in profit from that channel. That's a 15% margin. You're…
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Push Gaming Releases Always Spike Then Drop

Diamonds 4 The Win from Push Gaming lands tomorrow. High-volatility max-win titles generate the biggest opening-week spikes and the fastest post-launch churn. I…
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