Category Archives: New projects

@Amazon you're the DTC benchmark. But I know your brands are struggling with sustainable growth. Scaling 8% month-over-month is solid. Not transformational. I've…

Your CAC is $180. It was $120 six months ago. Your response? "That's just the market." A CMO at a $150M brand told…

@Target your marketing budget is $500M annually. You allocate based on last year's performance. This year's story is different. Last year's patterns don't…

Sweet Bonanza 2500 launches from Pragmatic Play today. It will be the most searched slot title for the next 14 days. Your ROAS…