Category Archives: New projects

@Chubbies built a brand on weekend energy and short shorts. The community is real. The revenue attribution? Probably telling the team they are…

@Garnet Hill has a heritage that most brands would envy. Catalog roots. Loyal customer base. Digital transition underway. But the LTV:CAC ratio tells…

@Kosas disrupted clean beauty with science-meets-aesthetics formulations. The product is differentiated. The data strategy? Probably an afterthought. The reflexive invariant in beauty DTC:…

@Hippeas grew from organic chickpea puffs into retail distribution nationwide. Retail media spend is growing. The ROAS numbers look strong. The question is…