Category Archives: New projects

@Verishop has an interesting commercial question inside marketplace retail. Multi-brand discovery can drive traffic but also makes customer ownership and lifecycle economics harder…

@Misen sits in a hard part of kitchenware right now. Product-led growth meeting margin reporting can look healthy from the outside and still…

@Italic has an interesting commercial question inside membership retail. Member acquisition only works when product breadth, repeat rate, and gross margin are managed…

@Huckberry operates a curated marketplace for men. Editorial meets commerce. The model is powerful. The MarTech stack behind it? Probably fractured. The reflexive…